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Air Asia Analysis

 Air Asia Analysis Dissertation

AirAsia Berhad: The Surge and

Go up of Asian Aviation

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Contents

AirAsia Berhad: Sustaining a Competitive Advantage.................................................................. a couple of AirAsia: A brief historical point of view......................................................................................... 2 Company Growth Forecasts....................................................................................................... 4 Regarding ASEAN Spending budget Airlines............................................................................................ your five Five Pushes Analysis of ASEAN Budget Airline Sector.............................................................. 6 AirAsia and the Technique Paradox............................................................................................... almost eight Looking into the near future: Strategy Choices and significance......................................................... 10 Increase in the number of regional hubs...................................................................................... 14 Capital Raising:.................................................................................................................... 14 Mergers & Acquisitions........................................................................................................ doze Joint Endeavors...................................................................................................................... 13 Launch of very long distance plane tickets........................................................................................... 14 Growth capital raising..................................................................................................................... 14 Mergers and Acquisitions...................................................................................................... 15 Joint Ventures and alliances................................................................................................... 12-15 Vertical incorporation in the travel and leisure and tourism industry................................................................... sixteen Horizontal growth into various other customer segments..................................................................... 17 Side to side expansion in to Cargo................................................................................................ 18 Resource centered view................................................................................................................ twenty Aircrafts.............................................................................................................................. 20 Fuel.................................................................................................................................... twenty People................................................................................................................................. 21 years old Infrastructure....................................................................................................................... twenty one Conclusion................................................................................................................................. 22 Appendix: List of References...................................................................................................... twenty-three

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AirAsia Berhad: Sustaining a Competitive Advantage

The aviation sector is a important part of the global economy in the 21st century and offers seen several spectacular reports, both good and bad. One such history has been the rise of AirAsia as the main Low Cost Company (LCC) in South-East Asia (SEA). To study this detailed, in this task we is going to explore just how and why AirAsia offers managed to achieve this accomplishment over the past 20 years, analyzing the ASEAN aviators market, the industry attributes and potential future growth strategies and options...

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